Yahoo Guidelines 101

While checking seobunker.com about my rankings I feel relief now on my Yahoo SERP rankings.I’m on top 11 now. (wohooo). Because I have few luck in my Yahoo SERPs in the last 6-8 months. Finally Yahoo put me in their SERP. :D Anyway what are the things that Yahoo like? and dislike? Well I will give you few pointers on my research while studying Yahoo algo . I have this client who approached to me to get her back in Yahoo SERPs. While checking the whole site of the client it seems that they have all it takes to get back in SERPs but just wasn’t sure what happen to their site. So I’ve told the client to give me couple of months to research on what happen to their website.

After couple of minutes of checking their site’s backlinks, and indexed pages I’ve found out that there was something wrong with their indexing of pages. So what I’ve did was to keep pushing the link building for the site to get indexed.
After couple of months I decided to write for Yahoo if the site was banned. To my surprise Yahoo! replied to my email and told me the site was banned.

Here is the complete content of the email I received that I want to share you guys to prevent your site being banned by Yahoo. I hope this will serve as a warning for those people who wasn’t aware of it.

Thanks for writing the Yahoo! Search and Directory Support.

I understand that you have a question about why your site does not
appear in Yahoo! Search.

It has been determined that your site may not comply with Yahoo!’s
Content Quality Guidelines located at:

http://help.yahoo.com/help/us/ysearch/deletions/deletions-05.html.

Below are some answers to common questions regarding this issue:

Q: What are some of the common reasons that a site may violate Yahoo!’s
Content Quality Guidelines?

A: Yahoo!’s Content Quality Guidelines (link above) outline what we are
and are not looking for in pages that we index. Listed below are some of
the more common examples of how a site may violate these guidelines:

- Cloaking (showing crawlers deceptive content about a site)
- Massive domain interlinking- Use of affiliate programs without the
addition of substantial unique content
- Use of reciprocal link programs (aka “link farms”)
- Hidden text
- Excessive keyword repetition

Q: If my site violates Yahoo!’s Content Quality Guidelines, can I still
use the Search Submit inclusion program?

A: All pages submitted to Search Submit are editorially reviewed. If a
site has is not in compliance with the content policy guidelines, it is
likely to be rejected by the Search Submit program.

Q: If my site violates Yahoo!’s Content Policy Guidelines, can I use the
Yahoo! Directory Submit program?

A: The Yahoo! Directory and Yahoo! Search Index are different systems.
Inclusion or exclusion from one does not affect the other.

Q: How can I have my site re-reviewed?

A: Please review our content quality guidelines to make sure that your
site meets all of them. When you feel the site is ready, please complete
the form located at:

http://add.yahoo.com/fast/help/us/ysearch/cgi_rereview

to request a re-review of your site. You may wish to include an
explanation of unique features on your site, or details of changes to
your site’s content that may assist our editors in their evaluation.

Please allow several weeks for the review process, YST indexing, and a
complete refresh of the database before checking http://search.yahoo.com
to see if your site is listed in the Yahoo! Search Index. We do not
offer specifics detailing how an individual site is not in compliance
with our guidelines, but we will review your site individually. You will
not be receiving further notification regarding your request for a
second review, and we are not able to offer the option of another
review.

Thank you for taking the time to make the Yahoo! Search Index even
better.

Thank you again for writing the Yahoo! Search and Directory Support.

For answers to other questions you may have regarding Yahoo! Search,
please see:

http://help.yahoo.com/help/us/ysearch/

For answers to other questions you may have regarding the Yahoo!
Directory, please see:

http://help.yahoo.com/help/us/dir/

Regards,

Sky

Search & Directory Support
Yahoo! Inc

So what are the signs that your site was banned by Yahoo! ?

If you’re indexed pages is not increasing i.e. if your site has 500 pages and after a checking your monthly indexed pages and still your indexed pages remains the same. And also you’re site is not ranking in SERP while in Google and MSN you’re ranking on their respective SERPs then its better to email Yahoo if your site is banned or not. In the next few days they will promptly reply to your email about your inquiry.

So what’s the next goal on ituloy angsulong campaign? Just keep pushing to reach the top10 of the 3 major Search Engines Yahoo, MSN, and Google.

SEOPinoy’s ituloy angsulong goal is to promote SEO and SEM awareness to the Philippines. Lets spread the word about what you have learned from www.SEOPinoy.com



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